Subject: Re: Re: Leads - Why?

Comments:
: Tom: : My experiance is that leads are usually priced to make money for lead sellers, not agents. Affordable leads are the ones the lead peddlers sell to 4 different agents, and those poor prospects get hammered by aggressive agents. You definelty don't want leads that have been stepped all over. : Also may lead sellers are jaded by agents not willing to pay and are unpleasant to deal with. : I had great success early in my career not buying leads from lead pimps, but making my own leads. Scanning alumni directories into a computer and having a machine dial those numbers. : Homemade leads are the best! Also invent for yourself new ways to meet and generate clients. The change starts with you. Use your imagination and it can take you anywhere! : Agent : : : What's your opinion: Are leads worth the time, money, and effort? : : Likely not. It's amazing how new agents are duped into believing that by buying leads they can accelerate their career. The fact is that 90% of leads sold are junk. Yes, some do pan out and that's great. However, often the success ratio is along the lines of 1 in 20+. : : Any agent has a host of people available to talk to. As long as you're doing what's right for the client - you should have no concerns about discussing what you do and how you can help! From there it's all about referrals! Talk to any successful agent and you'll learn that their business was build on referrals. : : So - again, your opinion: Is buying leads worth the time, money, and effort?

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